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Routledge Chapman & Hall

Promotional Practices and Perspectives from Emerging Markets

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Product Code: 9781032325491
ISBN13: 9781032325491
Condition: New
$60.77
This volume explores the dynamic nature of emerging markets, which constitute a major share of global GDP, with a focus on the opportunities for growth and the challenges for businesses in meeting the needs of a diverse set of consumers.


Author: Sudhir Rana, Avinash K Shrivastava, Sachin Kumar Raut
Publisher: Routledge Chapman & Hall
Publication Date: May 27, 2024
Number of Pages: NA pages
Language: English
Binding: Paperback
ISBN-10: 1032325496
ISBN-13: 9781032325491

Promotional Practices and Perspectives from Emerging Markets

$60.77
 
This volume explores the dynamic nature of emerging markets, which constitute a major share of global GDP, with a focus on the opportunities for growth and the challenges for businesses in meeting the needs of a diverse set of consumers.


Author: Sudhir Rana, Avinash K Shrivastava, Sachin Kumar Raut
Publisher: Routledge Chapman & Hall
Publication Date: May 27, 2024
Number of Pages: NA pages
Language: English
Binding: Paperback
ISBN-10: 1032325496
ISBN-13: 9781032325491
 

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