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Kogan Page

Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty

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Product Code: 9781398614604
ISBN13: 9781398614604
Condition: New
$43.16

Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty

$43.16
 
Your customers expect highly personalized experiences. Discover exactly how to deliver by collecting the right data and crafting messages that tap into behavioral psychology.


Author: Zontee Hou, Founder of Media Volery and Director of Strategy Zontee Hou
Publisher: Kogan Page
Publication Date: May 28, 2024
Number of Pages: NA pages
Language: English
Binding: Paperback
ISBN-10: 1398614602
ISBN-13: 9781398614604
 

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