Createspace Independent Publishing Platform
Affiliate Marketing: Factors Influencing Conversion Rates
Product Code:
9781495438257
ISBN13:
9781495438257
Condition:
New
$54.50
$51.56
Sale 5%
Affiliate Marketing: Factors Influencing Conversion Rates
$54.50
$51.56
Sale 5%
This study explores the effect of the relationship between merchant and affiliate on business success. In the last 6 years I studied numerous reports about online marketing and I came across one issue over and over again. Affiliates claimed that they would be able to achieve better results if merchants would communicate more frequently with them. I could not find any research investigating this issue. The goal of this study is to investigate the effect of merchant-affiliate relationship on overall business success and to provide a model that explains predictability.
| Author: Marc Uhlig |
| Publisher: Createspace Independent Publishing Platform |
| Publication Date: Feb 06, 2014 |
| Number of Pages: 218 pages |
| Binding: Paperback or Softback |
| ISBN-10: 1495438252 |
| ISBN-13: 9781495438257 |
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