Your brand and image are two major components necessary for success, but often neglected. BRANDING BLOCKS: A GUIDE FOR DEVELOPING A BRAND AND IMAGE FOR SUCCESS aids its readers in the beginning stages of creating a brand and image that caters to their demographic, speaks to their craft/profession/career and presents a strong message to the public. This book focuses on developing a brand and image that embodies Dolc? Belletto's 3 C's: cohesiveness, clarity and consistency. Each chapter is filled with information, tasks and activities so that the reader is able to gain a better understanding of the material they just read.
| Author: Contrecia T. Tharpe |
| Publisher: Createspace Independent Publishing Platform |
| Publication Date: Jul 18, 2014 |
| Number of Pages: 130 pages |
| Binding: Paperback or Softback |
| ISBN-10: 1500299693 |
| ISBN-13: 9781500299699 |
