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Rowman & Littlefield Publishers

Wine Sales and Distribution : The Secrets to Building a Consultative Selling Approach

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Product Code: 9781538185148
ISBN13: 9781538185148
Condition: New
$157.94

Wine Sales and Distribution : The Secrets to Building a Consultative Selling Approach

$157.94
 
Now in an expanded second edition to include new technologies, this comprehensive book provides a focused and practical approach to developing every element of consultative wine sales, from understanding the market and the customer to providing excellent customer service. The authors have meticulously crafted a clear and insightful framework based on the principles, strategies, and practices employed by top-notch wine professionals--.an invaluable text for all who aspire to top level wine sales.


Author: Paul Wagner, Susan DeMatei, John C. Crotts, Byron Marlowe
Publisher: Rowman & Littlefield Publishers
Publication Date: Feb 28, 2024
Number of Pages: NA pages
Language: English
Binding: Hardcover
ISBN-10: 1538185148
ISBN-13: 9781538185148
 

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