Createspace Independent Publishing Platform
Brand Strategy Workbook: 6 Steps To Building A Lasting Identity
Product Code:
9781547272891
ISBN13:
9781547272891
Condition:
New
$10.62
Brand Strategy Workbook: 6 Steps To Building A Lasting Identity
$10.62
Brand Strategy Workbook is the practical, let-me-show-you-how-it's done companion to Brand Strategy. Through carefully chosen exercises, examples, breakout sessions and assignments, it shows you how to apply the six key concepts of branding: Brand, Research, Analyze, Position, Market and Measure. Using a step-by-step approach, it demystifies many of the proven principles of building and maintaining a strong product or service brand.
| Author: Lloyd E. Corder |
| Publisher: CreateSpace Independent Publishing Platform |
| Publication Date: Jun 09, 2017 |
| Number of Pages: 74 pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 1547272899 |
| ISBN-13: 9781547272891 |
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