Pfeiffer
Marketing Hrd Within Organizations: Enhancing the Visibility, Effectiveness, and Credibility of Programs
Product Code:
9781555424022
ISBN13:
9781555424022
Condition:
New
$47.80
Marketing Hrd Within Organizations: Enhancing the Visibility, Effectiveness, and Credibility of Programs
$47.80
Boost the image of your HRD department and carve a solid niche inthe organizational chart for your position. Discover how to: * Heighten the visibility of HRD
* Earn employee commitment to your programs
* Ensure that your programs are cost-effective and contribute tothe bottom line This handy guide explains how to use a range of marketing toolsincluding client research, cost/benefit analyses, and promotionaltechniques to implement a strategic HRD marketing plan.
* Earn employee commitment to your programs
* Ensure that your programs are cost-effective and contribute tothe bottom line This handy guide explains how to use a range of marketing toolsincluding client research, cost/benefit analyses, and promotionaltechniques to implement a strategic HRD marketing plan.
| Author: Jerry W. Gilley |
| Publisher: Pfeiffer |
| Publication Date: Apr 16, 1992 |
| Number of Pages: 264 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 1555424023 |
| ISBN-13: 9781555424022 |
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