Jai Press Inc.
Strategic Perspective on the Marketing of Information Technologies
Product Code:
9781559383875
ISBN13:
9781559383875
Condition:
New
$165.09
Strategic Perspective on the Marketing of Information Technologies
$165.09
This volume is devoted to studies in the field of strategy in the marketing of information technologies. The topics covered include the strategic importance of information technology and the strategic implications of structural analysis in a telecommunication market.
| Author: Jagdish N. Sheth |
| Publisher: Jai Press Inc. |
| Publication Date: Jul 01, 1994 |
| Number of Pages: 300 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 1559383879 |
| ISBN-13: 9781559383875 |
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