Business Expert Press
Store Design and Visual Merchandising, Second Edition: Store Design and Visual Merchandising, Second Edition
$24.80
Fairchild Books
Understanding Aesthetics for the Merchandising and Design Professional
Product Code:
9781563678097
ISBN13:
9781563678097
Condition:
New
$142.52
Understanding Aesthetics for the Merchandising and Design Professional
$142.52
Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, the 2nd Edition of Understanding Aesthetics presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multisensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer.
| Author: Ann Marie Fiore |
| Publisher: Fairchild Books |
| Publication Date: Apr 08, 2010 |
| Number of Pages: 416 pages |
| Binding: Paperback or Softback |
| ISBN-10: 1563678098 |
| ISBN-13: 9781563678097 |
Related Products
Sale 13%
