Whu Publishing
Launching New Products with a Direct Sales Force: A Case Study and Grounded Theory
$91.93
Business Expert Press
Launching New Products: Best Marketing and Sales Practices
Product Code:
9781606499221
ISBN13:
9781606499221
Condition:
New
$21.99
$19.75
Sale 10%
Launching New Products: Best Marketing and Sales Practices
$21.99
$19.75
Sale 10%
The goals of this book are to discuss critical topics in launching new products, and to distill successful approaches from hundreds of publications and experience from launching over 50 new products into a checklist for marketing leaders, CEOs, and board members. The function of this checklist is to force consideration and completion of tasks that drive a successful product launch.
| Author: John Westman |
| Publisher: Business Expert Press |
| Publication Date: Sep 25, 2015 |
| Number of Pages: 180 pages |
| Binding: Paperback or Softback |
| ISBN-10: 160649922X |
| ISBN-13: 9781606499221 |
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