From Leonard E. Burnett, Jr., co-CEO and Group Publisher, of Uptown Media Group and VIBE Lifestyle Network, and Andrea Hoffman, CEO of Culture Shift Labs, a road map for "understanding the dynamics of the affluent African American marketplace as well as its motivations and expectations [which] are critical challenges for all marketers. Black is the New Green is a must-read for marketers who have a lot to gain from understanding this important segment of affluent America."
| Author: Leonard Burnett |
| Publisher: Water Street Press |
| Publication Date: 14-Aug-21 |
| Number of Pages: 222 pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 1621344533 |
| ISBN-13: 9781621344537 |