Going the Social Distance: How to Get the Followers Who Want What You Sell : 9781735182629

It's easy to build an audience on social media platforms when you know how.

But does that audience want what you have to sell?

Learn how to curate a loyal audience of like-minded people (without spending a penny) who remain with you and help your business grow. Going the Social Distance is a practical step-by-step guide that walks you through exactly how to:

- Find and interact with your ideal audience
- Inspire your audience to follow you
- Build your authentic social brand
- Create valuable content that people want to see
- Keep them coming back for more
- Build relationships with people
- Turn followers into brand advocates

With billions of messages scrolling through on people's screens every day, you need genuine, unique, and personable techniques to attract an authentic and loyal following of people with interests that match your brand. Learn how to gain exposure quickly and keep the followers you earn.

Written by professional marketing copywriter and author, Lyana Pearson, this book is a quick read with easy-to-follow instructions you can turn to again and again for social media techniques that work! She dives deep into Instagram channels you may not know were available and shares with you general principles you can take with you into any social media platform to grow your loyal audience quickly.

If you want to gain exposure, you need to know how to make full use of all the free tools available to you through social media. Going the Social Distance shows you how.