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Persuasion And Influence : Attract, Influence And Understand How To Communicate With People Around You Using Body-Language
$15.94
Independently Published
The Art Of Digital Persuasion : How The World's Most Innovative Brands Are Using New Technologies To Influence People
Product Code:
9781796593624
ISBN13:
9781796593624
Condition:
New
$18.16
The Art of Digital Persuasion is a timely follow-up to Jeff Hasen's second book, The Art of Mobile Persuasion. It took a deep look into the adoption of smartphones and the impacts on brands. Through insights from the sharpest digital marketers, the book explored the intimate relationship that billions have with their mobile device. It asked whether there was room for brands or is three a crowd? But that was then. Before voice assistants. Before the Internet of Things. Before augmented reality. Before machine learning. Before virtual reality. And so on. In The Art of Digital Persuasion, we examine WHAT NOW for marketers. Where will we now find our customers? How must we cater to them? The Art of Digital Persuasion features exclusive interviews with digital leaders from ESPN, Google, Expedia, Amazon, Twitter and more. It provides actionable lessons to guide your path to success.
| Author: Jeff Hasen |
| Publisher: Independently Published |
| Publication Date: Mar 13, 2019 |
| Number of Pages: 144 pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 1796593621 |
| ISBN-13: 9781796593624 |
The Art Of Digital Persuasion : How The World's Most Innovative Brands Are Using New Technologies To Influence People
$18.16
The Art of Digital Persuasion is a timely follow-up to Jeff Hasen's second book, The Art of Mobile Persuasion. It took a deep look into the adoption of smartphones and the impacts on brands. Through insights from the sharpest digital marketers, the book explored the intimate relationship that billions have with their mobile device. It asked whether there was room for brands or is three a crowd? But that was then. Before voice assistants. Before the Internet of Things. Before augmented reality. Before machine learning. Before virtual reality. And so on. In The Art of Digital Persuasion, we examine WHAT NOW for marketers. Where will we now find our customers? How must we cater to them? The Art of Digital Persuasion features exclusive interviews with digital leaders from ESPN, Google, Expedia, Amazon, Twitter and more. It provides actionable lessons to guide your path to success.
| Author: Jeff Hasen |
| Publisher: Independently Published |
| Publication Date: Mar 13, 2019 |
| Number of Pages: 144 pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 1796593621 |
| ISBN-13: 9781796593624 |
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