Higher Ground: How the Outdoor Recreation Industry Can Save the World

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"Higher Ground" stands out by combining authoritative insights with a focus on the economic prowess of the outdoor recreation industry. Luis Benitez's unique perspective, blending personal experiences and industry insights, positions this book as a beacon for those seeking a deeper understanding of the industry's potential. The book goes beyond a mere advocacy piece, offering a comprehensive exploration of environmental advocacy, political landscapes, and the industry's capacity to transcend political divides. As the last bipartisan economy in the United States, the outdoor recreation industry becomes a symbol of unity and a potential global leader in environmental stewardship.