The Future of E-commerce : Innovations and Developments

The e-commerce industry is growing year by year, with the COVID-19 pandemic having greatly accelerated this process. In response to the massive growth, this book analyses future trends in e-commerce, focusing on its importance in some parts of the economy as well key innovations, which include future logistics solutions such as automated delivery robots. The most extensive part of the book is dedicated to exploring virtual reality in e-commerce, where the author presents research on the usage of VR goggles in online stores and discusses the potential advantages and threats. Also covering key topics such as the future of payment methods, AR as an e-commerce enhancement and the direction of its development, as well as AI methods (such as ChatGPT to generate content in an online shop), this book is a key resource for anyone studying e-business.

Author: Grzegorz Chodak

Publisher: Palgrave Macmillan

Publication Date: Apr 26, 2024

Number of Pages: NA pages

Language: English

Binding: Hardcover

ISBN-10: 3031552245

ISBN-13: 9783031552243