
Springer
Find Your Market-Oriented Competitive Advantage : A Toolkit for Strategy and Branding
Product Code:
9783031716621
ISBN13:
9783031716621
Condition:
New
$49.99
$44.30
Sale 11%

Find Your Market-Oriented Competitive Advantage : A Toolkit for Strategy and Branding
$49.99
$44.30
Sale 11%
Competitive advantage is the core of a winning strategy. Still, only a few companies have a competitive advantage. This book helps a business create a competitive advantage. It replaces product- and production-oriented thinking with a market-oriented way of thinking. Competitive advantages are created only by thinking in new way. By thinking what has not been thought.
Author: Markku Vierula |
Publisher: Springer |
Publication Date: Sep 29, 2024 |
Number of Pages: NA pages |
Language: English |
Binding: Hardcover |
ISBN-10: 3031716620 |
ISBN-13: 9783031716621 |