Peter Lang Gmbh, Internationaler Verlag Der W
Offers a comprehensive introduction to customer-centric travel marketing, tourism economics and the airline product
Explains strategic and operations management in the travel and airline industries
Explores the emerging trends, including travel distribution, revenue management, etourism and interactive marketing, among other topics
| Author: Mark Anthony Camilleri |
| Publisher: Springer |
| Publication Date: Oct 10, 2017 |
| Number of Pages: 213 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 3319498487 |
| ISBN-13: 9783319498485 |