Palgrave Pivot
Personal Brand Creation in the Digital Age: Theory, Research and Practice
Product Code:
9783319696966
ISBN13:
9783319696966
Condition:
New
$61.47
Personal Brand Creation in the Digital Age: Theory, Research and Practice
$61.47
- Explains the media evolution from a business and marketing perspective
- Provides a history of personal branding
- Explores the differences between traditional branding versus e-branding
| Author: Mateusz Grzesiak |
| Publisher: Palgrave Pivot |
| Publication Date: Apr 03, 2018 |
| Number of Pages: 185 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 3319696963 |
| ISBN-13: 9783319696966 |
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