Tredition Gmbh
Big Data: Measuring the Digital Economy
Product Code:
9783384235879
ISBN13:
9783384235879
Condition:
New
$22.88
Big Data: Measuring the Digital Economy
$22.88
The digital economy, encompassing online commerce, e-services, and platform-based activities, thrives in the shadows of traditional economic measurement. Big data steps in to bridge this gap. By analyzing vast datasets - online transactions, app usage, and digital content consumption - we can quantify the digital economy's true size and impact. This includes: - Mapping digital commerce: Analyzing online transaction data reveals the scope of e-commerce, a critical component of the modern economy. - Measuring platform activity: Big data helps us understand the value generated by online platforms like ride-sharing and marketplaces. - Tracking innovation: Analyzing online content creation and app usage provides insights into emerging digital trends and industries. Big data isn't a magic solution. Data quality, privacy concerns, and integrating it with traditional metrics remain challenges. However, by harnessing the power of big data, we can gain a more accurate and dynamic picture of the ever-evolving digital economy
| Author: Jemison |
| Publisher: Tredition Gmbh |
| Publication Date: May 22, 2024 |
| Number of Pages: NA pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 3384235878 |
| ISBN-13: 9783384235879 |
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