Peter Lang Gmbh, Internationaler Verlag Der W
What Do We Really Know About Herta Herzog?: Exploring the Life and Work of a Pioneer of Communication Research
Product Code:
9783631673614
ISBN13:
9783631673614
Condition:
New
$68.03
What Do We Really Know About Herta Herzog?: Exploring the Life and Work of a Pioneer of Communication Research
$68.03
The book explores in-depth the life and work of Herta Herzog (1910-2010), an Austrian-American social psychologist. The chapters written by international scholars for the first time show the amazing scope of Herzog's work as both, one of the founders of empirical communication research and the "grand dame" of market and motivation research.
| Author: Elisabeth Klaus |
| Publisher: Peter Lang Gmbh, Internationaler Verlag Der W |
| Publication Date: Oct 05, 2016 |
| Number of Pages: 179 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 3631673612 |
| ISBN-13: 9783631673614 |