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Grin Verlag

Critical Evaluation of Internet Advertising

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Product Code: 9783640525942
ISBN13: 9783640525942
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Critical Evaluation of Internet Advertising

$36.50

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Critical Evaluation of Internet Advertising

Grin Verlag

Critical Evaluation of Internet Advertising


 
Essay from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: very good, Liverpool John Moores University, course: Integrated Marketing Communication, language: English, abstract: The essay is focussing on a critical evaluation of online advertising. It examines different online advertising instruments, such as banner, websites, keyword advertising etc. and identifies the advantages and disadvantages of online advertising.


Author: Marcella Vurro
Publisher: Grin Verlag
Publication Date: Feb 03, 2010
Number of Pages: 24 pages
Binding: Paperback or Softback
ISBN-10: 3640525949
ISBN-13: 9783640525942
 

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