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Ibm Spss: Comprehensive Beginners Guide To Learn Statistics Using Ibm Spss From A-Z
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Springer
A Concise Guide to Market Research: The Process, Data, and Methods Using IBM SPSS Statistics
Product Code:
9783662567067
ISBN13:
9783662567067
Condition:
New
$108.02
A Concise Guide to Market Research: The Process, Data, and Methods Using IBM SPSS Statistics
$108.02
Compact, hands-on, and step-by-step introduction to quantitative market research techniques
Discusses the theory of important quantitative techniques and links directly to their use in SPSS
Includes a wide range of educational elements, such as learning objectives, keywords, self-assessment tests, and case studies
| Author: Marko Sarstedt |
| Publisher: Springer |
| Publication Date: Sep 28, 2018 |
| Number of Pages: 396 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 3662567067 |
| ISBN-13: 9783662567067 |
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