LAP Lambert Academic Publishing
Influence of quality service on customer satisfaction and loyalty
$44.21
Anchor Academic Publishing
Effects of Perceived Service Quality on Customer Loyalty and Repurchase Intentions. The Mediating Role of Customer Satisfaction
Product Code:
9783960671879
ISBN13:
9783960671879
Condition:
New
$65.90
$61.39
Sale 7%
Effects of Perceived Service Quality on Customer Loyalty and Repurchase Intentions. The Mediating Role of Customer Satisfaction
$65.90
$61.39
Sale 7%
The primary objective of this study is to gauge the effect of perceived service quality on customer loyalty and repurchase intentions through customer satisfaction in Lahore, Pakistan. Therefore, the significance of customer satisfaction for customer loyalty and repurchase intentions is explained. Customer satisfactions play a mediating role between perceived service qualities, customer loyalty and repurchase intentions. The population of the research is constituted of the potential customers of Lahore and the sample size amounts to 230.
| Author: Shahrukh Salman |
| Publisher: Anchor Academic Publishing |
| Publication Date: Nov 09, 2017 |
| Number of Pages: 60 pages |
| Binding: Paperback or Softback |
| ISBN-10: 3960671873 |
| ISBN-13: 9783960671879 |
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