Artificial Intelligence and Digital Marketing

Artificial intelligence is a branch of computer science that tries to understand the nature of intelligence and produce a new intelligent machine that can think, respond and perform tasks exactly like humans based on the data it is given. Some activities related to artificial intelligence, such as robotics, speech recognition, image recognition, natural language processing, and problem solving, are highly technical and specialized. Today, the efficiency of artificial intelligence systems is advancing faster than ever thanks to precise algorithms, helping to make great strides in research and development around the world. In fact, it can be imagined that in the future, technological products by artificial intelligence will be like a resource containing human wisdom. Although artificial intelligence is not human intelligence, it can think like humans and may even surpass human intelligence. Artificial intelligence has revolutionized digital marketing and has affected many specialties and processes. Along with the introduction of artificial intelligence in digital marketing, talk about the loss of many job opportunities and specializations increased.

Author: Mostafa Khodabandeh

Publisher: Scholars' Press

Publication Date: Oct 28, 2024

Number of Pages: 104 pages

Binding: Paperback or Softback

ISBN-10: 620677550X

ISBN-13: 9786206775508