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Digital tools adopted by marketing agencies

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Product Code: 9786207854479
ISBN13: 9786207854479
Condition: New
$48.72

Digital tools adopted by marketing agencies

$48.72
 
This study seeks to analyze the digital marketing tools adopted by marketing agencies in Cacoal, with a view to identifying benefits, challenges and methods of monitoring campaign performance, as well as understanding how these tools impact local marketing strategies. The results revealed benefits perceived by the agencies when using digital marketing tools, such as increased reach and engagement, transparency of results and increased productivity and scale. In turn, the challenges identified include issues of measuring results, a shortage of qualified professionals and adapting to the constant changes in the digital environment.


Author: Dhanilo Sim?
Publisher: Our Knowledge Publishing
Publication Date: Jul 21, 2024
Number of Pages: 68 pages
Binding: Paperback or Softback
ISBN-10: 6207854470
ISBN-13: 9786207854479
 

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