Our Knowledge Publishing
Political Marketing in Mozambique
Product Code:
9786208395063
ISBN13:
9786208395063
Condition:
New
$46.89
Political Marketing in Mozambique
$46.89
This book explores the political marketing strategies employed by the FRELIMO party in the city of Maputo, with the aim of evaluating their effectiveness in attracting and retaining supporters. FRELIMO, being Mozambique's first political party and in power for over four decades, is the focus of the study. The period of analysis covered September 2018 to October 2019, using a methodological approach that combined qualitative and quantitative methods.
| Author: Cust?io Come |
| Publisher: Our Knowledge Publishing |
| Publication Date: Dec 27, 2024 |
| Number of Pages: 60 pages |
| Binding: Paperback or Softback |
| ISBN-10: 6208395062 |
| ISBN-13: 9786208395063 |
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