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Discovery Publishing House (India)

Marketing Management - 9788196120498

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Product Code: 9788196120498
ISBN13: 9788196120498
Condition: New
$37.68

Marketing Management - 9788196120498

$37.68
 
The book is focused on the intersection of innovation, creativity, and marketing management. It presents the latest research on these topics, and is unique in that it brings together the perspectives of both innovation and creativity scholars. The book aims to provide insights and strategies for effectively applying innovation and creativity concepts to marketing management. It is a valuable resource for anyone interested in staying up-to-date with the latest developments in these fields.


Author: Samson Lobo
Publisher: Discovery Publishing House (India)
Publication Date: Apr 01, 2023
Number of Pages: 308 pages
Binding: Hardback or Cased Book
ISBN-10: 8196120494
ISBN-13: 9788196120498
 

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