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World Intellectual Property Organization

Looking Good: An Introduction to Industrial Designs for Small and Medium-sized Enterprises

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Product Code: 9789280531138
ISBN13: 9789280531138
Condition: New
$31.81

Looking Good: An Introduction to Industrial Designs for Small and Medium-sized Enterprises

$31.81
 

Attractive designs are a key factor in determining the success of products in the market. Industrial design rights protect the ornamental or aesthetic appearance of a product and help companies differentiate their products from those of their competitors and enhance their brand image. This publication explains what industrial designs are and introduces the main issues in industrial design protection, to help businesses make informed decisions about protecting them.





Author: Wipo
Publisher: World Intellectual Property Organization
Publication Date: Dec 31, 2019
Number of Pages: 34 pages
Binding: Paperback or Softback
ISBN-10: 9280531131
ISBN-13: 9789280531138
 

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