Service Marketing
$10.66
Nirali Prakashan, Educational Publishers
SERVICES MARKETING
Product Code:
9789351642589
ISBN13:
9789351642589
Condition:
New
$26.34
SERVICES MARKETING
$26.34
1 Introduction to Services Marketing 2 Traditional Marketing Mix Elements in Services 3 Service Process 4 Service People and physical Evidence 5 Applications of Service Marketing Case Studies
| Author: S. Kher |
| Publisher: Nirali Prakashan, Educational Publishers |
| Publication Date: Dec 01, 2014 |
| Number of Pages: 242 pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 9351642585 |
| ISBN-13: 9789351642589 |
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