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Nirali Prakashan, Educational Publishers

SERVICES MARKETING

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Product Code: 9789351642589
ISBN13: 9789351642589
Condition: New
$26.34
1 Introduction to Services Marketing 2 Traditional Marketing Mix Elements in Services 3 Service Process 4 Service People and physical Evidence 5 Applications of Service Marketing Case Studies


Author: S. Kher
Publisher: Nirali Prakashan, Educational Publishers
Publication Date: Dec 01, 2014
Number of Pages: 242 pages
Language: English
Binding: Paperback
ISBN-10: 9351642585
ISBN-13: 9789351642589

SERVICES MARKETING

$26.34
 
1 Introduction to Services Marketing 2 Traditional Marketing Mix Elements in Services 3 Service Process 4 Service People and physical Evidence 5 Applications of Service Marketing Case Studies


Author: S. Kher
Publisher: Nirali Prakashan, Educational Publishers
Publication Date: Dec 01, 2014
Number of Pages: 242 pages
Language: English
Binding: Paperback
ISBN-10: 9351642585
ISBN-13: 9789351642589
 

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