Applied Strategic Management: Distinctive Positioning is the Key to Success

An appropriate strategy helps organizations overcome their weaknesses, utilize their key strengths, create a profitable strategic position in the market, and provide a competitive advantage over rivals. Today, business organizations are struggling to sustain their business and profits in the highly competitive business environment. The basic reason behind this struggle is the lack of strategic intent. This book is applied in nature as each theory is supported by cases and live examples. All business students, professionals, entrepreneurs, and start-up owners would be able to apply the gained knowledge to their businesses which will generate grand success.

Author: Sanjay Saxena

Publisher: Orangebooks Publication

Publication Date: Nov 10, 2022

Number of Pages: NA pages

Language: English

Binding: Paperback

ISBN-10: 9356212481

ISBN-13: 9789356212480