This book describes the development of a pricing strategy for selling environmental laboratory instruments. It discusses value selling and how to position your product, especially if you are not the market leader. The book also includes a discussion on marketing and the sales process.
| Author: William Lipps |
| Publisher: Independently Published |
| Publication Date: Feb 20, 2020 |
| Number of Pages: 96 pages |
| Binding: Paperback or Softback |
| ISBN-10: NA |
| ISBN-13: 9798615844799 |