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Independently Published

Culture and the 21st Century Consumer

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Product Code: 9798665077130
ISBN13: 9798665077130
Condition: New
$30.10

Culture and the 21st Century Consumer

$30.10
 
The most pervasive and broadest environmental factor of consumer behavior is culture. In the 21st century, globalization of trade and business, although not entirely new concepts, have become increasingly diverse and dynamic in form and interactions. Understanding the myriad of variables that are responsible for this cultural interplay is, therefore, an important consideration for future business leaders both in the local and international trading markets


Author: Iris Luanne de la Calzada
Publisher: Independently Published
Publication Date: Jul 11, 2020
Number of Pages: 34 pages
Binding: Paperback or Softback
ISBN-10: NA
ISBN-13: 9798665077130
 

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