Intrapreneurship: How to Create a Company of Intrapreneurs - Hardback

Unlocking Innovation Through Intrapreneurship: Cultivating Entrepreneurial Skills in Employees for Competitive Advantage.

In this insightful exploration, the concept of intrapreneurship is dissected, elucidating how it can be a powerful tool for organizations to gain a competitive edge. The book delves into the intricacies of fostering entrepreneurial skills within employees, a strategy that can propel innovation and business growth. It underscores the importance of identifying and nurturing intrapreneurs, the hidden gems within organizations that can drive change and innovation.

The book offers a comprehensive analysis of the role of communication in engendering employee dedication and commitment to innovation. It presents a critical examination of the interplay between organizational culture, leadership, and their impact on intrapreneurship. The importance of human capital in the development of intrapreneurs is emphasized, shedding light on the transformational journey employees undertake to become intrapreneurs.

The text also explores the five key personality traits - openness, extraversion, emotional stability, conscientiousness, and agreeableness - that are instrumental in driving innovation. These traits are not only crucial in identifying potential intrapreneurs during recruitment but also in recognizing them within existing organizational structures.

The book provides an in-depth analysis of how industry giants like Toyota, Apple, Amazon, Google, 3M, and SAP have successfully adopted and implemented intrapreneurship. It illustrates how these companies have fostered a culture of innovation, supportive leadership, and effective communication to encourage intrapreneurship.

In conclusion, the book asserts that nurturing intrapreneurship is vital for an organization's competitiveness and survival in today's dynamic business landscape. It emphasizes the need for a conducive environment that promotes innovation, supportive leadership, effective communication, and investment in human capital. The book reaffirms the pivotal role of individual employees in driving innovation within established companies and highlights the importance of creating an enabling environment for them to thrive.