In today's rapidly changing digital landscape, small businesses need more than just a product or service to succeed. They need a platform to share their message, connect with their target audience, and create memorable brands. Inbound Amplification: How to Harness Podcasting for Business Growth, written by veteran audio professional and content creation coach Matt Cheney, is your comprehensive guide to leveraging the power of podcasting to grow your business. With over 17 years of experience in the media industry, including time as Vice Media's Head of Audio, Matt Cheney has witnessed the transformative power of content and podcasting. In this book, he shares practical steps, strategies, and insights from his own journey and those of other successful podcasters to help you create and improve your content and podcasting efforts.
Inbound Amplification covers a wide range of topics, including:
- The power of content and the role of podcasts in inbound marketing
- Launching your podcast and overcoming common obstacles
- The content creation cycle and how to choose recurring topic areas and pillars that align with your brand and audience
- Key technical steps and tools for podcast production
Whether you're just starting out or looking to improve your existing content and podcasting efforts, Inbound Amplification will guide you every step of the way. With Matt Cheney as your coach, you'll be well on your way to amplifying your voice, resonating with your audience, and propelling your business to new heights.
Key Benefits
Step-by-step guidance on planning, launching, and growing your podcast
Real-world case studies and examples
Actionable tips for creating engaging content
Strategies for promotion, lead generation, and monetisation
Ways to build trust and emotional connections with your audience
Solutions to common podcasting obstacles
Are you ready to harness the power of podcasting for your business? Dive into Inbound Amplification: How to Harness Podcasting for Business Growth and start creating a lasting legacy with your brand today!
| Author: Matt Cheney |
| Publisher: Independently Published |
| Publication Date: Jan 02, 2024 |
| Number of Pages: 82 pages |
| Binding: Paperback or Softback |
| ISBN-10: NA |
| ISBN-13: 9798873752812 |
