Arcadia Publishing Library Editions
Longview
Product Code:
9781531664848
ISBN13:
9781531664848
Condition:
New
$31.99
$29.32
Sale 8%
Longview
$31.99
$29.32
Sale 8%
From his command post in a downtown Kansas City skyscraper, the nation's foremost lumberman, R.A. Long, received the devastating report from his company's timber scouts in 1918: his sources for raw material were nearly exhausted. The once-lush pine and oak forests of the Mississippi Delta had been stripped clean and converted into farmland. Now, his Long-Bell Lumber Company was at a crossroads. The timber baron put the question to a vote by his board of directors: disband or build the world's largest lumber mill somewhere else? This group of middle-aged men looked upon R.A. Long as a father figure and a proverbial King Midas, able to turn wood into gold. Their decision was easy: they wholeheartedly endorsed the plan to build. And their vision became the Longview story, combining social engineering, modern marketing, and a whole lot of money into a 20th-century urban success story.
| Author: Dennis P. Weber |
| Publisher: Arcadia Publishing Library Editions |
| Publication Date: Dec 17, 2012 |
| Number of Pages: 130 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 1531664849 |
| ISBN-13: 9781531664848 |