Praeger
Progress in Communication Sciences, Volume 13 : 9781567503609
Product Code:
9781567503609
ISBN13:
9781567503609
Condition:
New
$67.80
Progress in Communication Sciences, Volume 13 : 9781567503609
$67.80
This volume focuses on persuasion and the structure and analysis of persuasive communication. It brings together contributions from scholars from a variety of backgrounds in communication sciences and psychology, with insights into the processing of persuasive messages, attitude theory as viewed from a neural network model, and models of resistance to influence.
| Author: Franklin J. Boster |
| Publisher: Praeger |
| Publication Date: Sep 22, 1997 |
| Number of Pages: 278 pages |
| Binding: Paperback or Softback |
| ISBN-10: 1567503608 |
| ISBN-13: 9781567503609 |
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