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Business Expert Press
Strategic Management: An Executive Perspective
Product Code:
9781631570735
ISBN13:
9781631570735
Condition:
New
$24.80
Strategic Management: An Executive Perspective
$24.80
Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies re ect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a rm to a leadership position. Knowing where to go and nding carefully considered, creative ways of getting there are the hallmarks of successful strategy.
| Author: Cornelis a. de Kluyver |
| Publisher: Business Expert Press |
| Publication Date: Jan 26, 2015 |
| Number of Pages: 255 pages |
| Binding: Paperback or Softback |
| ISBN-10: 1631570730 |
| ISBN-13: 9781631570735 |
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