Springer
Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance
Product Code:
9783319113753
ISBN13:
9783319113753
Condition:
New
$61.47
Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance
$61.47
Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance
| Author: Stephanie Hintze |
| Publisher: Springer |
| Publication Date: Jan 14, 2015 |
| Number of Pages: 259 pages |
| Binding: Hardback or Cased Book |
| ISBN-10: 3319113755 |
| ISBN-13: 9783319113753 |