Palgrave Macmillan

Marketing Food Brands: Private Label Versus Manufacturer Brands in the Consumer Goods IndustryAuthor: Ranga ChimhunduPublisher: Palgrave MacMillanPublication Date: Dec 25, 2018Number of Pages: 293...

This book presents case studies of local, regional, and international businesses to show that marketing is an environment-sensitive activity, requiring an environment-specific treatment. The business...

The book examines how US media, public opinion, interest groups and think tanks respond to US Presidents? attempts to market their foreign policies in the MENA Region. The scope of the analysis...

There is a prehistory of the adultery novel, which became a pan-European literary paradigm in the second half of the 19th century. In the wake of the French Revolution, secular marriage legislation...

This book brings an innovative study of marriage migration in Australia, offering new insights into issues of intimacy and authenticity online. In doing so, it delivers on five main objectives:...

This book investigates the actions of marriage tribunals by analyzing the richest source of marriage suits extant in Italy, those of the Venetian ecclesiastical tribunal, between 1420 and the opening...

In this work the theories of Marx and Laozi are dialectically combined. The resulting synthesis is a positive materialist negation of Hegel's idealist dialectics. Syntheses are presented for Marx and...

Highlights major differences and perspectives from major contemporary studies of Marx Centers around discussion of structures, organizations, and collectives in Marx's emphasis on emancipation and...

Marx, Spinoza and Darwin presents a common thread in its argument: it shows how these authors--certainly with differences among themselves--consolidated a field of investigation that does not resort...

This book argues that as long as capitalism is globally dominant, there must be a crisis of habitability on Earth. Overcoming this crisis is not a matter of technology. Technological strategies need...

This book reveals aspects of the rise and fall of the European and Iranian Left, their conceptualization of Marxism and ideological formations. Questions regarding the Left and Marxism within two...

This book builds on the recent revival of interest in Marx and Marxism, calling for a renewal and refinement of Marxist state theory. It aims to provoke and encourage new debates and critiques that...

This book makes a relevant contribution to a Marxist critical explanation of social conflicts, social movements and protests. There is abundant literature on social conflict and social movements from...

Offers the first sustained account of how the literary uses of castration and impotence resituated modernist aestheticsExplicates the history of how interwar writers reimagined material medical...

This book brings together a collection of case studies that explore the relationship between health and masculinity. It covers various topics related to health, such as mental health, sexual health,...

This book seeks to understand young men's mental health by going to the places and spaces where they spend their time. It is essential reading for researchers, clinicians, policymakers and members of...

This volume addresses the persistent and frequently toxic associations between masculinity and games. It explores many of the critical issues in contemporary studies of masculinity--including issues...

This book explores the ways in which neoliberal capitalism has reshaped the lives of working-class men around the world. It focuses on the effects of employment change and of new forms of...

This book assumes an "everyday life" perspective towards masking in public spaces in the UK during the Covid-19 pandemic. Facemasks are perhaps one of the most tangible ways in which the changes...

This interdisciplinary collection explores four distinct perspectives about the mask, as object of use for protection, identity, and disguise. In part I, contributors address human identities within...

This book explores the widespread mass conversions to Christianity and Islam that took place in Europe and Asia in the ninth to eleventh centuries. Taking a comparative perspective, contributors...

Mass Political Culture Under Stalinism: Popular Discussion of the Soviet Constitution of 1936Author: Olga VelikanovaPublisher: Palgrave MacMillanPublication Date: Feb 01, 2019Number of Pages: 260...

Mass-Market Fiction and the Crisis of American Liberalism, 1972-2017 tracks the transformation of liberal thought in the contemporary United States through the unique lens of the popular paperback...

Engages critically with the materiality aspects of managerial techniques Highlights the breadth of the materiality field and its common themes through a range of contributions and topics Maps current...

Drawing on the figure and discourses of the Victorian fin-de-si?cle New Woman, this book examines women writers who struggled with conservative, patriarchal ideologies of motherhood in novels,...

This book traces women's influence on maternity policy in Norway from 1880-1940. Maternity policies, including maternity leave, midwifery services and public assistance for mothers, were some of the...

This book delivers an innovative critical approach to better understand U.S. fiction of the information age, and argues that in the last eighty years, fiction has become increasingly concerned with...

Around the world, Islamic cultures have developed distinctive matrilineal, matrifocal, matrilocal, or matriarchal natures as a result of how they have been practised by integrated and indigenised...

Max Schmeling and the Making of a National Hero in Twentieth-Century GermanyAuthor: Jon HughesPublisher: Palgrave MacMillanPublication Date: Oct 05, 2017Number of Pages: 329 pagesBinding: Hardback or...

This volume examines Max Weber's pre-World War I thinking about bureaucracy. It suggests that Weber's vision shares common components with the highly efficient Prussian General Staff military...