WS PROFESSIONAL
Designing Complaint Handling And Service Recovery Strategies (Winning in Service Markets)
Product Code:
9781944659394
ISBN13:
9781944659394
Condition:
New
$12.58
Designing Complaint Handling And Service Recovery Strategies (Winning in Service Markets)
$12.58
Preface -- Introduction -- Customer complaining behavior -- Customer responses to effective service recovery -- Principles of effective service recovery systems -- Service guarantees -- Discouraging abuse and opportunistic customer behaviour -- Conclusion -- Summary -- Endnotes
| Author: Jochen Wirtz |
| Publisher: WS PROFESSIONAL |
| Publication Date: Nov 21, 2017 |
| Number of Pages: 70 pages |
| Language: English |
| Binding: Paperback |
| ISBN-10: 1944659390 |
| ISBN-13: 9781944659394 |
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